ABOUT
Choice Electric
Illuminating the Path to Efficiency
Choice Electric, a trusted provider of electrical services, sought to enhance its online presence and streamline customer experience. Recognizing the potential of a user-friendly website, they partnered with Ocean Developers LTD to craft a digital platform that reflects their professionalism and commitment to quality service.
Challenges
Electrifying the Customer Journey
In today’s competitive market, electrical service companies need a strong online presence to attract new clients and solidify their reputation. Choice Electric faced several challenges:
- Limited Online Visibility: Their existing website lacked a modern design and user-friendly interface, hindering brand recognition and potential customer engagement.
- Inefficient Lead Generation: The website wasn’t optimized to capture leads effectively, making it difficult for potential customers to request quotes or schedule appointments.
- Unclear Communication of Services: The website didn’t effectively communicate the breadth and expertise of Choice Electric’s services, potentially leading to missed opportunities.
Services Used:
- Web Design, WordPress, Elementor Pro
Brightening the Digital Landscape
Solution
Ocean Developers LTD partnered with Choice Electric to develop a comprehensive website that addressed the aforementioned challenges and empowered their online presence. Our strategic approach included:
- Modern and Informative Design: We designed a visually appealing and user-friendly website, showcasing Choice Electric’s professionalism and the scope of their services.
- Clear Service Descriptions: We developed informative content that clearly explained Choice Electric’s service offerings, including residential, commercial, and industrial electrical services.
- Optimized Lead Capture Forms: We implemented user-friendly contact forms and a clear call to action to encourage visitors to request quotes or schedule appointments.
- Testimonials and Trust Signals: We incorporated positive customer testimonials and industry certifications to build trust and credibility with potential clients.
- Search Engine Optimization (SEO): We optimized the website for search engines to improve visibility and attract organic traffic from potential customers searching for electrical services in the area.
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic
Results
Sparking a Brighter Future
The new website for Choice Electric has yielded significant results:
- Increased Brand Awareness: The website has significantly improved Choice Electric’s online presence, leading to increased brand awareness and attracting new customers.
- Improved Lead Generation: The website has streamlined the lead generation process, resulting in a notable increase in quote requests and appointment bookings.
- Enhanced User Experience: The user-friendly design and informative content have led to a more positive user experience, with visitors spending more time exploring the website and understanding Choice Electric’s services.
- Stronger Customer Relationships: The website has facilitated better communication with potential and existing customers, fostering trust and strengthening customer relationships.
- Search engine optimization (SEO)
- WordPress
- Elementor Pro
- Web design
+40 %
Ecommerce
growth
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions